Advertisement

 

Advertisement adalah text yang berisi iklan, baik itu iklan product maupun iklan lowongan kerja.Dengan kata lain, advertisement menurut jenisnya dapat dibedakan menjadi 2:

            I.        Advertisement of product (Iklan suatu produk) seperti:

a.    Hotel, Apartment, Villa, inn, residence

b.    Restaurant, café, shop, supermarket, distro

c.     Food/drink, medicine, cosmetics

d.    Electronic, house equipments, furniture

e.    School, University, course

           II.        Advertisement of job vacancy / Job opportunity. (Iklan lowongan kerja)

Kosa kata yang sering muncul:

    MOST WANTED                                   :  Sangat diinginkan/dicari

    URGENTLY REQUIRED                       :  Dibutuhkan segera

    NEEDED                                                :  Dibutuhkan

    CAREER OPPORTUNITY                    :  Kesempatan berkarir.

    OPENING FOR CAREER                     :  Membuka kesempatan berkarir.

    THE BEST CHANCHE FOR YOU       : Kesempatan terbaik untukmu (bekerja)

    LOOKING FOR FRESH GRADUTE   : Mencari lulusan baru

    SEEKING FOR A PROFFESSIONAL : Mencari seorang professional.

2.   Functions/purposes:

- To advertise                                      : Untuk mengiklankan

- To promote                                       : Untuk mempromosikan

- To attract people to…                       : Untuk menarik orang supaya….

- To persuade people to…                   : Untuk merayu orang supaya…

- To make people interested in            : Untuk membuat orang tertarik

3.   Soal yang sering ditanyakan:

a.       Functions/Purposes : Fungsi/Tujuan

a.       What is the function of the text?

b.      The purpose of the text is….

c.       The writer wrote the text to…..

b.      Topic of the advertisement: Topic iklan

a.       What is being advertised?

b.      What is the advertisement about?

c.       The advertisement is about…..

c.       Pertanyaan tersirat/tersurat sesuai isi/content of the advertisement: Isi Iklan ( What, where, when, who, Why, How)

a.       How can the applicants apply the job vacancy?

b.      When must the candidates apply the applications?

c.       Who are able to apply the opportunity?

Contoh Soal Advertisement

1,   Find the correct spelling and pronunciation more than 80.000 words with this electronic dictionary Made of strong plastic Comes in two colors Dark grey and light blue $ 104.50

·         What is being advertised in the text above?… an electronic dictionary       

·         From the text we know that the writer wants to .... persuade the readers to buy an electronic dictionary

·         How many colors are the dictionaries available? 2

      2.                          HOLIDAY ATTRACTIONS THE ROYAL CIRCUS

OF INDIA NEW PERFORMING AT TAMAN PELANGI

(at the open field near the Prawn Restaurant)

Daily shows  : 4.00 p.m., 5.30 p.m. 7.00 p.m., 8.30 p.m. (Mondays to Saturdays)

Sunday and Public Holidays :

Special extra show at 10.00 a.m. and 2.00 p.m.

Opening          : 1 December 2009 at 8.30 p.m.

Last Day         : 31 December 2009

Tickets :  Adult Rp 100.000,00; Rp 75.000,00; Rp50.000,00

   Children (7-12) Rp 40,000,00   Below 7 years free

HURRY-THIS IS YOUR CHANCE OF A LIFE TIME!!

·         The social function of the text above is ....To attract people to come to the circus

·         Where will the circus show? in the field near Prawn restaurant

·         The circus will show at this place for….. Thirty one days                                         

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